50+ Shopify stores Optimized

Your ads bring them.
We make them buy.

The fastest way to stop burning money on ads and start converting the demand you already have...

100% Free - No credit card required

100% Free - No credit card required

Company LogoCompany LogoCompany LogoCompany LogoCompany LogoCompany LogoCompany LogoCompany LogoCompany Logo

“All of these websites brought their owners tens of thousands of dollars in additional revenue without spending a single penny more on ads.”

As a Shopify founder, you are likely facing these issues

👎 Low conversion rates wasting precious ad spend.

👎 Reviewing your shopify dashboard and feeling unsure what actually needs fixing.

👎 Tweaking ad creatives and wondering why the ROAS is so low.

If so, then:

Landing page problem

If your landing page isn’t built to convert, visitors will leave without making a purchase. 

To solve this issue, most brand owners focus on advanced tactics like cart widgets, upsells, pop-ups, and discount strategies –  which only contribute to 10% of the results.

The remaining 90% of results come from fixing your fundamentals.

Most DTC brand owners focus on the wrong metrics

Esellence fundamentals

What we do

fix fundamentals

Your Core Offer

We craft offers that speak directly to your customer’s desires, making your product the obvious choice. Not just what you sell, but how you position it.

Your Messaging

We create high converting copy and visuals that captures customer attention, builds trust, and drives action through direct response copywriting.

Your UX/UI

A smooth buying journey from the first time someone enters your website, we remove every obstacle in their buying journey so purchasing feels effortless.

Fix conversion fundamentals

When these three fundamentals align, conversion rates climb naturally without any gimmicks.

That’s the foundation of the Profit Before Scale Framework™

A Framework You Can Rely On — Not Another Marketing Gamble.

How we do it

Profit Before Scale Framework™

Fixing the leaks

Diagnose the Leaks

We diagnose where your website visitors drop off, get confused, or hesitate to buy, and prepare a detailed UX and conversion audit. 

Fix fundamaentals

Fix Fundamentals​

We redesign key landing page flows and align messaging to your marketing so visitors move naturally toward purchase and yield a higher AOV and RPV by understanding the buyer psychology.

Test and build

Build And Test Landing Pages​

We build landing pages for winning ad angles that are already bringing in sales. Making your funnel tighter with rigorous testing.

Scale Profitably

Scale the Winner​

The best-performing landing page, offer angle, and flow become the blueprint – applied across your product pages and campaigns, so one proven win lifts everything after it.

Parnters

Proven Results for DTC Shopify Brands

All of these websites brought their owners tens of thousands of dollars in additional revenue without spending a single penny more on ads.

T-Max full page preview
Shopify CRO CVR 1.7% to 5%

T-Max

Rebuilt the home and product page around a single buying decision. Conversion rate nearly tripled on the same traffic.

View live site
Cloud Topper full page preview
SHOPIFY CRO +€17K/mo revenue

Cloud Topper

Fixed the offer and profit leaks. CVR moved from 2% to 3.7% and added roughly €17K in monthly revenue.

View live site
Eyehouse Australia full page preview
FULL STORE REBUILD Homepage · PDP · Cart

Eyehouse Australia

High-converting acquisition funnel layout tailored for social media traffic.

View live site
Travel Treasures  full page preview
SHOPIFY CRO ROAS 1.2x to 2.9x

Travel Treasures

Redesigned the homepage, product page, and cart around one job: help a visitor find their location fast and leave with more than one print.

View live site

Kind Words From Our Partners

Mason Blake
Mason Blake
Founder @ Olive and Piper
An absolute game-changer for our workflow. Very happy with the results Saidal. Thanks a lot! Appreciate the changes. The transition was flawless, and the performance speaks for itself.
Ericka Rodríguez
Ericka Rodríguez
Founder @ Axiology Beauty
I had the pleasure of working with him and I couldn't be more impressed with the quality and professionalism displayed. The attention to detail, timely delivery, and commitment to excellence were evident in every aspect of the project. I highly recommend him for anyone seeking top-notch work and exceptional service.
Dee Makadia
Dee Makadia
Founder @ Eyehouse Australia
I really appreciate the professionalism you showed throughout the process. Many people would have become frustrated, given up, or taken shortcuts, but you stayed focused on finding a solution and worked through every challenge. Thank you for that.
Clause Linde
Brand Manager @ Travel Treasure
I have to say the changes to our landing pages had a positive impact on our customer experience because customers are buying more and complaining less now.
Jonathan Hayes
Founder @ DRYNK
The ideas in the CRO audit led to improvements that I wasn't aware of as a new ecommerce founder. This is a great outcome for my business. Thankyou
Humza Malik
Humza Malik
Founder @ T-max
He quickly identified where traffic was leaking in our funnel and redesigned key points in our landing pages. Within weeks, we had already recovered the cost of his service. Working with him has been a complete game changer for our brand.
Mason Blake
Mason Blake
Founder @ Olive and Piper
An absolute game-changer for our workflow. Very happy with the results Saidal. Thanks a lot! Appreciate the changes. The transition was flawless, and the performance speaks for itself.
Ericka Rodríguez
Ericka Rodríguez
Founder @ Axiology Beauty
I had the pleasure of working with him and I couldn't be more impressed with the quality and professionalism displayed. The attention to detail, timely delivery, and commitment to excellence were evident in every aspect of the project. I highly recommend him for anyone seeking top-notch work and exceptional service.
Dee Makadia
Dee Makadia
Founder @ Eyehouse Australia
I really appreciate the professionalism you showed throughout the process. Many people would have become frustrated, given up, or taken shortcuts, but you stayed focused on finding a solution and worked through every challenge. Thank you for that.
Clause Linde
Brand Manager @ Travel Treasure
I have to say the changes to our landing pages had a positive impact on our customer experience because customers are buying more and complaining less now.
Jonathan Hayes
Founder @ DRYNK
The ideas in the CRO audit led to improvements that I wasn't aware of as a new ecommerce founder. This is a great outcome for my business. Thankyou
Humza Malik
Humza Malik
Founder @ T-max
He quickly identified where traffic was leaking in our funnel and redesigned key points in our landing pages. Within weeks, we had already recovered the cost of his service. Working with him has been a complete game changer for our brand.

Are We the Right Fit?

This is for you if...

  • 1. You own your product and control your brand
  • 2. You're already investing in paid traffic
  • 3. You care about long-term, compounding growth
  • 4. You want data over gut feelings
  • 5. You're ready to implement fast when we ship work

This is not for you if...

  • 1. You're a dropshipper with no real brand identity
  • 2. Your store gets fewer than 1,000 visitors / month
  • 3. You want a quick fix without a real strategy behind it
  • 4. You're not open to A/B testing and iteration
  • 5. You're slow to respond or prefer to "set and forget"

Growth Packages

Each package is designed to help your store grow in different stages of your lifecycle.

Shopify UX + CRO Audit

Price: $0

Duration: 48 hours (If Selected)

See exactly where your store loses money, before you spend anything fixing it.

  • A personal Loom walkthrough of your store
  • A PDF report ranking your conversion leaks by impact, so you know what to fix first
  • One key section redesigned for free, so you can judge the work before you commit to anything

100% Free - No credit card required

The Profit Reset

Price: $750

Duration: 1 Month

We find where profit leaks, fix what's costing you most, and get the changes live in 30 days.

Diagnose the Leaks

  • A full drop-off map with revenue, CVR, AOV, and LTV baseline, so every change is measured against the real number
  • Changes sequenced by expected impact and shipped directly, highest-value first

 

Fix Fundamentals

  • Offer and messaging repositioning
  • Homepage, PDP, and Cart rebuilt around the exact moments buyers hesitate
  • Friction removed from key areas of your site, step by step
  • AOV program: upsells, bundles, and cross-sells, so every order is worth more
  • Heatmaps, session recordings and behavioral analysis set up

The Compounding Engine

Price:$2,250 — $750/month

Duration: 3 months minimum

Month two onward, after The Profit Reset. The framework runs on a monthly loop - each cycle diagnoses what the last test revealed, fixes it, tests it, and scales what works.

Build and Test Landing Pages

  • One to two tests per month, run long enough to mean something
  • 1 stand-alone landing page built around the best-performing ad angle each month. 
  • Session recordings and behavioral data reviewed weekly, feeding what we do next
  • Each test written up: what we changed, what happened, what it tells us about your buyers

 

Scale the Winner

  • The winning page, offer angle and flow turned into a blueprint – what made it work, isolated so it’s reusable
  • Blueprint applied across comparable product pages and campaigns
  • Losing and flat tests documented too, so we stop retesting the same ideas
  • Your insight library: a running record of what your buyers respond to – the asset that makes month 12 cheaper than month 1

Frequently Asked Objections

Everything you were about to dm us

What’s the real benefit of a landing page?

To maximize your ad performance, you need to make it effortless for shoppers to browse and buy. And a good landing page makes it easy for the shopper to understand and buy your product

Most clients start seeing measurable improvements in conversion rates and revenue within the first 30 days of launch.

We don’t use cookie-cutter templates. Every page is custom-built for your brand, your audience, and your products — optimized with real CRO principles and proven strategies.

Absolutely. We optimize the entire customer journey — landing pages, product pages, checkout flow, upsells, and offers — to maximize both conversion rate and average order value (AOV).

We provide custom quotes depending on the scope of your project

We handle everything: strategy, design, copy, and implementation. You won’t need to hire extra resources.